Clover Canyon Getting Graphic for ‘Him’
Gone the times when men used to wear only formal shirts and trousers! The color code was kind of set. But now the graphic design which a long time favorite of ladies has shown to gain popularity among gents also. If we go through Tommy Ton’s latest street-style database for menswear, we come to know what the latest trends in gents wear are! Men prefer colorful and fresh patterns to wear. They are trying to make their own style statement and want to look as trendy as ladies. These prints are already very famous in ladies. The one of the prominent trendsetter is Mary Katrantzou. However, a few talented people like Riccardo Tisci from Givenchym and Marcelo Burlon from County of Milan could not fulfill demands of changing trends in menswear!
It was three years back Clover Canyon, launched its first graphic design ladies wear collection. It has been three years only and they started getting requests from men to make something on the similar lines for them too! So this California-based cloth label has begun tapping into this market by introducing its first menswear collection with graphic print-line, and they have already launched it on 18th August. The company’s designer Rozae Nichols said, “So much has evolved in terms of men expressing bolder individual style. For men, having fun with fashion is now more acceptable by even the most restrained observers.”
The studio of Clover Canyon is known to take inspiration from something exclusively cultural. The current hot places are Ireland, South America, and Greece. The theme that is used for the spring ’15 men’s collection is named as “Electric Lotus,” as it takes inspiration from the linking between the ancient practices of harnessing energy and electricity. We know that these print-clothes are in-trend, but only confident men will be able to carry these. The current retailer collaborators like Bloomingdale’s, Nordstrom and Saks Fifth Avenue, have already confirmed positive response on the new range to the Clover Canyon.